These Terms of Service ("Terms") govern the provision of the PourMatch platform and related services (the "Service") by POURMATCH Holdings Limited, a company incorporated in England and Wales, registered number 17324996, registered office 128 City Road, London, EC1V 2NX, United Kingdom ("PourMatch", "we", "us"), to the restaurant or business identified on the applicable order, sign-up form, or account ("Customer", "you"). By creating an account, subscribing to a plan, or otherwise using the Service, the Customer agrees to be bound by these Terms. If you are entering into these Terms on behalf of a business, you confirm you have authority to do so.
"Content" means menu items, wine lists, drinks lists, prices, descriptions, images, logos, and other material the Customer uploads to or inputs into the Service.
"Consumer" means an end diner or guest of the Customer who accesses the Service, whose use is separately governed by our Consumer Terms of Use.
"Subscription Plan" means the tier of the Service — Basic, Premium, or Platinum, or such other tiers as PourMatch makes available from time to time — selected by the Customer, together with the associated fees and feature set as described at pourmatch.com/pricing.
PourMatch provides a software-as-a-service platform enabling restaurants to digitise food, wine, and drinks menus; generate AI-assisted wine pairing recommendations for their guests; design and manage digital and printable menus; issue QR codes for guest access; optionally generate and host a restaurant website; and access analytics on guest engagement, ratings, and feedback. The specific features available depend on the Customer's Subscription Plan.
4.1 Fees for the Service depend on the Customer's Subscription Plan and whether billed monthly or annually. Monthly: Basic $9, Premium $39, or Platinum $99 (USD/GBP equivalent) per month. Annual: Basic $81, Premium $351, or Platinum $891 for the first year (25% off the monthly rate), renewing at Basic $92, Premium $398, or Platinum $1,010 per year thereafter (15% off the monthly rate). Restaurants based in Thailand are billed in Thai baht at a reduced regional rate: ฿149, ฿649, or ฿1,590 per month; or ฿1,341, ฿5,841, or ฿14,310 for the first annual year, renewing at ฿1,520, ฿6,620, or ฿16,218 per year thereafter. Current fees for each Subscription Plan and billing frequency are published at pourmatch.com/pricing.
4.2 Unless otherwise agreed, fees are payable in advance and are non-refundable except as required by law or expressly stated in the applicable Subscription Plan.
4.3 We may change our fees on reasonable prior notice, to take effect from the Customer's next renewal.
4.4 If any payment is not received when due, we may suspend the Service until payment is made.
PourMatch does not currently offer a free trial. Access to the Service begins once payment for the selected Subscription Plan has been received.
6.1 Monthly Subscription Plans continue on a rolling monthly basis and may be cancelled by the Customer at any time, taking effect at the end of the then-current monthly period. Annual Subscription Plans are provided for the period stated in the Customer's Subscription Plan and will automatically renew for a further annual period unless either party gives notice of non-renewal at least 30 days before the end of the then-current period.
6.2 Either party may terminate for the other party's material breach that remains unremedied 7 days after written notice, in the case of a monthly Subscription Plan, or 14 days after written notice, in the case of an annual Subscription Plan.
7.1 The Customer is solely responsible for the accuracy of all Content it uploads, including menu descriptions, ingredients, allergen information, and prices. PourMatch is not responsible for verifying Content and accepts no liability for errors in Content supplied by the Customer.
7.2 The Customer warrants that it owns, or holds all necessary rights and licences in, all Content it uploads (including any photographs), and that such Content does not infringe any third party's intellectual property or other rights.
7.3 The Customer grants PourMatch a worldwide, royalty-free licence to host, reproduce, display, and use the Content for the purposes of providing the Service, including on any consumer-facing website, QR-accessed menu, or embed generated through the Service.
7.4 The Customer is responsible for ensuring its use of the Service, and the Content it provides, complies with applicable food safety, allergen labelling, and alcohol licensing laws in its jurisdiction.
Where the Customer enables point-of-sale or other third-party integrations, the Customer is responsible for safeguarding any API keys or credentials issued to it, and for any activity carried out using them. PourMatch issues a unique key per restaurant so that a compromised key only affects that restaurant's own data.
9.1 Where the Customer connects its own domain to a PourMatch-hosted website, the Customer is responsible for the domain and its DNS configuration; PourMatch's role is limited to technical connection.
9.2 Where PourMatch purchases and holds a domain on the Customer's behalf, the specific terms of that arrangement, including ownership, transfer, and renewal, will be agreed separately in writing between the parties.
9.3 A restaurant website generated through the Service exists only as an active PourMatch-hosted service; it is not a standalone deliverable asset transferred to the Customer.
PourMatch may make available to the Customer aggregated and individual consumer feedback, ratings, and visit analytics collected through the Service in relation to that Customer's restaurant. The Customer must only use such data in accordance with applicable data protection law and our Privacy Notice, and must not attempt to re-identify anonymised data.
11.1 PourMatch and its licensors own all right, title, and interest in the Service, including the underlying software, the wine-pairing methodology, and the "PourMatch" name, logo, and tagline. Nothing in these Terms transfers any such rights to the Customer.
11.2 The Customer retains ownership of its own brand, trade marks, and Content, subject to the licence granted in clause 7.3.
Each party will keep confidential any non-public business or technical information disclosed by the other in connection with the Service, and use it only for the purposes of these Terms.
The Service is provided "as is". PourMatch does not warrant that use of the Service will increase sales, guest engagement, or any other business outcome. To the fullest extent permitted by law, all implied warranties are excluded.
14.1 To the fullest extent permitted by law, PourMatch's total liability to the Customer arising out of or in connection with these Terms, however arising, shall not exceed the total fees paid by the Customer in the 12 months preceding the event giving rise to the claim.
14.2 Neither party excludes liability for death or personal injury caused by negligence, fraud, or any other liability that cannot lawfully be excluded or limited.
14.3 Neither party is liable for indirect or consequential loss, including loss of profits, revenue, or business opportunity.
The Customer will indemnify PourMatch against any claims, losses, or costs arising from the Customer's Content, the Customer's breach of these Terms, or the Customer's non-compliance with applicable law, including food, allergen, or alcohol licensing law.
16.1 We may suspend the Service immediately if we reasonably believe the Customer has breached these Terms, has not paid fees when due, or if suspension is necessary to protect the security or integrity of the Service.
16.2 If the Customer cancels its subscription, or a paid Subscription Plan otherwise ends, the Customer's account is downgraded to PourMatch's non-paying tier; it is not deleted. On downgrade: (a) the Customer's food menu, wine list, and drinks list items remain active and continue to power the wine pairing functionality available to Consumers, whether or not the Customer holds a paid Subscription Plan; (b) features available only on a paid Subscription Plan, including menu design, website hosting, any connected custom domain (see clause 9), and analytics, are deactivated, and any associated configuration is reset to default settings, as for a new account with no prior activity; (c) the Customer retains any PDF or CSV exports downloaded during the subscription.
16.3 Consumer-generated data, including ratings, feedback, and visit history, is not the Customer's data. It is not affected by the Customer's subscription status and is retained by PourMatch as part of the Service, in accordance with our Privacy Notice.
Each party will comply with its obligations under applicable data protection law in connection with the Service. Further detail on PourMatch's role and practices as a data processor and/or controller is set out in our Privacy Notice and, where required, a separate Data Processing Agreement.
Neither party is liable for any failure or delay in performance caused by circumstances beyond its reasonable control.
19.1 Assignment: The Customer may not assign these Terms without PourMatch's prior written consent. PourMatch may assign these Terms in connection with a merger, acquisition, or sale of assets.
19.2 Entire Agreement: These Terms, together with the Customer's Subscription Plan and our Privacy Notice, constitute the entire agreement between the parties.
19.3 Severability: If any provision is found unenforceable, the remainder will continue in effect.
19.4 Notices: Notices under these Terms should be sent to PourMatch2026@gmail.com or to PourMatch's registered office address above.
These Terms are governed by the laws of England and Wales, applied consistently to all Customers worldwide rather than varying by Customer location — the standard approach for a global SaaS platform. The courts of England and Wales shall have exclusive jurisdiction, subject to any mandatory local law rights of the Customer.
Questions about these Terms can be sent to PourMatch2026@gmail.com.
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