These Terms of Use ("Terms") govern access to and use of the PourMatch website, web application, and any QR-code accessed digital menu and wine pairing service (together, the "Service"), provided by POURMATCH Holdings Limited, a company incorporated in England and Wales with registered number 17324996 and registered office at 128 City Road, London, EC1V 2NX, United Kingdom ("PourMatch", "we", "us", "our"). By accessing or using the Service, you ("you", "User") agree to be bound by these Terms. If you do not agree, you must not use the Service.
These Terms apply to any individual accessing the Service as a consumer or guest of a restaurant, whether via a QR code, a direct web link, an anonymous guest session, or a registered account. A separate set of terms applies to restaurants and other businesses using PourMatch as a subscriber (the "Restaurant Terms of Service"), available at pourmatch.com/legal/restaurant-terms.
The Service includes information about and recommendations for alcoholic beverages. The Service is not directed at, and must not be used by, anyone below the legal purchase or consumption age for alcohol in the jurisdiction in which they are accessing the Service, and in any event not by anyone under the age of 18. By using the Service you confirm you meet this requirement.
PourMatch enables consumers to browse a restaurant's food and drinks menu, view wine lists, and receive wine pairing suggestions generated using a combination of restaurant-supplied data and artificial intelligence tools. Depending on the restaurant, the Service may also let you rate dishes and pairings, leave feedback, save favourites, and view your visit history. Some features require you to create an account and sign in ("Registered User"); others are available without an account ("Guest User").
5.1 If you create an account, you must provide accurate information and keep your login credentials confidential. You are responsible for all activity under your account.
5.2 We may suspend or terminate your account if we reasonably believe these Terms have been breached, or to protect the security or integrity of the Service.
5.3 Guest access does not require an account but may be time-limited and subject to the usage limits described in clause 7.
You must not: (a) use the Service for any unlawful purpose; (b) scrape, harvest, or systematically extract data from the Service; (c) attempt to circumvent any usage or rate limits; (d) interfere with the security or proper functioning of the Service; (e) impersonate any person or misrepresent your affiliation; or (f) submit false, misleading, abusive, or unlawful ratings or feedback.
To protect the Service from automated abuse and to manage the cost of the underlying AI processing, we apply reasonable limits to the number of pairing requests you may make within a given period. If you reach a limit, you may be prompted to sign in, wait, or create an account to continue. We may vary these limits from time to time.
8.1 Wine pairing suggestions, descriptions, and related content are generated in part using artificial intelligence tools based on data supplied by the relevant restaurant. They are provided for general informational and entertainment purposes only and do not constitute professional sommelier, medical, dietary, or health advice.
8.2 AI-generated content may occasionally be inaccurate or reflect limitations in the underlying data supplied by the restaurant, including as to pricing, availability, ingredients, or vintage. Always confirm details directly with restaurant staff before ordering, particularly if you have any allergy, intolerance, medical condition, or dietary restriction.
8.3 PourMatch does not itself sell, supply, or deliver alcohol or food. All food and drink is sold by, and remains the responsibility of, the restaurant.
Menus, wine lists, prices, images, and related content displayed through the Service are supplied and controlled by the relevant restaurant. PourMatch does not independently verify this content and is not responsible for its accuracy, completeness, or currency.
10.1 If you submit ratings, star reviews, or written feedback ("User Content"), you grant PourMatch a worldwide, royalty-free, non-exclusive licence to use, reproduce, and display that User Content in connection with operating and improving the Service, including sharing aggregated or summarised feedback with the relevant restaurant.
10.2 You must not submit User Content that is unlawful, defamatory, obscene, or that infringes the rights of any third party. We may remove or hide User Content at our discretion.
10.3 Where you submit free-text feedback, it may be processed using AI tools (including Anthropic's Claude) to generate structured summaries for the restaurant. See our Privacy Notice for further detail.
The Service, including its software, design, and the "PourMatch" name and logo, is owned by or licensed to PourMatch and is protected by intellectual property laws. Nothing in these Terms grants you any right in our intellectual property beyond the limited right to use the Service as intended.
Our collection and use of personal data is described in our Privacy Notice, available at pourmatch.com/legal/privacy, which forms part of these Terms.
The Service is provided "as is" and "as available". To the fullest extent permitted by law, PourMatch disclaims all warranties, express or implied, including as to accuracy, reliability, availability, or fitness for a particular purpose.
To the fullest extent permitted by law, PourMatch is not liable for any indirect, incidental, or consequential loss, or for any loss arising from your reliance on restaurant-supplied or AI-generated content, or from any food or drink purchased from a restaurant. Nothing in these Terms excludes or limits liability that cannot lawfully be excluded, including for death or personal injury caused by negligence, or for fraud.
We may suspend or terminate your access to the Service at any time, with or without notice, in particular where we reasonably believe you have breached these Terms.
We may update these Terms from time to time. Material changes will be notified through the Service or by other reasonable means. Continued use after changes take effect constitutes acceptance.
These Terms are governed by the laws of England and Wales. This single-governing-law approach is standard for a global platform — rather than maintaining separate terms per country, PourMatch applies one governing law to all Users worldwide. The courts of England and Wales shall have non-exclusive jurisdiction, without prejudice to any mandatory right you may have to bring proceedings in your own jurisdiction.
Questions about these Terms can be sent to PourMatch2026@gmail.com.
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